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Kristina Lavallee in the Media
Award-Winning Cake Artist &
National Media Personality
Kristina Lavallee, founder of The Cake Girl, is an award-winning chef and one of the most recognized cake artists in the country. She has appeared on The Today Show, Food Network, Telemundo’s Hoy Día, TMZ, Entrepreneur Magazine, and more. Known for her bold creativity, expert craftsmanship, and ability to bring any vision to life, Kristina has become a go-to media guest and trusted voice in the world of custom cakes and dessert design. Her work has been celebrated by celebrities, major networks, and national audiences alike—making her a standout in the industry.
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As Seen On
Nationally featured. Locally loved.
Community Involvement at The Cake Girl
At The Cake Girl, giving back is baked into our brand. From surprising first responders with treats to spreading kindness through our Random Acts of Sweetness initiative, we’re proud to make an impact in communities across Florida and beyond.
As a nationally recognized bakery, we support schools, local nonprofits, and community heroes through donations, events, and heartfelt outreach. Whether it's in Tampa Bay, Orlando, Miami, or the neighborhoods of our franchise partners, we're committed to making the world a little sweeter—one act of kindness at a time.
Explore how we’re using cupcakes, custom cakes, and compassion to bring people together and inspire positive change.
The Cake Girl in the Media – TV Appearances, Press & National Features
From The Today Show to Telemundo, TMZ, and Entrepreneur Magazine, Kristina Lavallee and The Cake Girl have been featured across top national media outlets. As a nationally recognized bakery brand, our story, creativity, and impact continue to capture attention across TV, print, and digital platforms.
The Today Show: Kristina Lavallee’s Must-Try Puerto Rican Cake
Kristina Lavallee, founder of The Cake Girl and nationally recognized cake expert, appeared on The Today Show to demonstrate her signature cake recipe and share her expertise with millions of viewers. Watch the full segment and see why Kristina continues to shape the baking industry.
Sep 17, 2024
Entrepreneur Magazine: Award-Winning Baker Kristina Lavallee On Turning Adversity Into A National Cake Business
Kristina Lavallee, founder of The Cake Girl, opens up about being told not to speak Spanish and building a thriving bakery brand.
Jun 27, 2022
Parade: Pastry Chef Kristina Lavallee Shares Why Vintage Cake Recipes Never Go Out of Style
Parade features award-winning pastry chef and cake artist Kristina Lavallee among nationally recognized pastry chefs sharing the timeless cake recipes that continue to inspire generations of bakers.
5 days ago
FOX Nation's American Kitchen: Kristina Lavallee Joins Celebrity Chefs for America 250 Celebration Honoring Military, Veterans and First Responders
Award-winning pastry chef and cake artist Kristina Lavallee appeared on FOX Nation's American Kitchen alongside Celebrity Chefs Andre Rush, Robert Irvine and David Burke during a special America 250 celebration honoring military members, veterans and first responders.
Jul 4
UCF: Kristina Lavallee Shares the Passion, Purpose and Entrepreneurial Journey Behind The Cake Girl
UCF features Kristina Lavallee, founder of The Cake Girl, as she reflects on her entrepreneurial journey, creative inspiration and commitment to serving others through baking.
Jul 4
FOX & Friends: Kristina Lavallee Joins Celebrity Chef Andre Rush to Celebrate America 250
Kristina Lavallee joined Celebrity Chef Andre Rush on FOX & Friends to celebrate America 250, showcasing patriotic desserts and honoring America's milestone anniversary.
Jun 28
Simply Recipes: Baking Expert Kristina Lavallee Explains the Best Way to Store Butter
Simply Recipes features baking expert Kristina Lavallee as she shares professional guidance on safely storing butter while achieving the best results in baking and cake decorating.
Jun 25
WTSP 10 Tampa Bay: Kristina Lavallee's "Random Acts of Sweetness" Honors First Responders, Military Families and the Tampa Bay Community
WTSP 10 Tampa Bay spotlights Kristina Lavallee's "Random Acts of Sweetness" initiative, highlighting her commitment to supporting first responders, military families and the Tampa Bay community.
Jun 18
The Takeout: Baking Expert Kristina Lavallee Explains Why Butter Delivers Better Flavor in Cakes
The Takeout features baking expert Kristina Lavallee as she explains the differences between butter and margarine—and why ingredient selection matters when baking cakes.
Jun 13
Bake Magazine: Kristina Lavallee Highlights How the Icing Images Blue Food Printer Is Transforming Cake Decorating
Bake Magazine features Kristina Lavallee as she shares how the Icing Images Blue Food Printer is helping The Cake Girl elevate efficiency, creativity and edible printing technology.
Jun 9
The Kitchn: Pastry Chef Kristina Lavallee Shares Boxed Cake Mix Upgrades Alongside World-Renowned Chocolatier Jacques Torres
The Kitchn features award-winning pastry chef and cake artist Kristina Lavallee alongside world-renowned chocolatier Jacques Torres, sharing professional tips for elevating boxed cake mix.
Jun 7
The Kitchn: Baking Expert Kristina Lavallee Shares Professional Guidance on Leaving Butter Out Overnight
The Kitchn features baking expert Kristina Lavallee as she explains when it's appropriate to leave butter out overnight and why proper butter handling matters in professional baking.
Jun 5
The Kitchn: Pastry Chef Kristina Lavallee Explains Why Chilling Cookie Dough Matters
The Kitchn features award-winning pastry chef and cake artist Kristina Lavallee, who shares why chilling cookie dough is an essential step for better texture, flavor, and baking results.
May 19
Florida Trend: Kristina Lavallee Celebrates a Decade of Growth with The Cake Girl
Florida Trend profiles award-winning pastry chef, cake artist, and entrepreneur Kristina Lavallee, highlighting The Cake Girl's 10-year journey, business growth, franchising, and national recognition.
May 19
FOX & Friends: Pastry Chef Kristina Lavallee Demonstrates Mother's Day Floral Cupcake Arrangements
FOX & Friends featured award-winning pastry chef and cake artist Kristina Lavallee as she demonstrated how to create beautiful Mother's Day floral cupcakes using professional decorating techniques.
May 9
The Takeout: Pastry Chef Kristina Lavallee Shares Creative Ways to Use Lemon Curd
The Takeout features award-winning pastry chef and cake artist Kristina Lavallee, sharing professional ideas for using lemon curd to elevate cakes, pastries, and desserts.
Apr 23
The Takeout: Pastry Chef Kristina Lavallee Explains the Professional Technique of Pressing Cakes After Baking
The Takeout features award-winning pastry chef and cake artist Kristina Lavallee as she explains why professional bakers gently press cakes after baking to improve texture and consistency.
Apr 21
Tasting Table: Pastry Chef Kristina Lavallee Explains Why Dropping a Cake After Baking Can Improve Texture
Tasting Table features Kristina Lavallee of The Cake Girl sharing expert insight on why gently dropping certain cakes after baking can help improve texture and structure.
Apr 7
Simply Recipes: Pastry Chef Kristina Lavallee Recommends the Best Store-Bought Chocolate Chip Cookies
Simply Recipes featured award-winning pastry chef and cake artist Kristina Lavallee as one of four baking experts recommending the best store-bought chocolate chip cookies for flavor and quality.
Apr 6
Tasting Table: Pastry Chef Kristina Lavallee Shares a Professional Technique for Filling Piping Bags with Frosting
Tasting Table features award-winning pastry chef and cake artist Kristina Lavallee as she shares a professional bakery technique for efficiently filling piping bags with frosting.
Apr 6
The Cake Girl® Named One of Franchise Dictionary Magazine’s Top 100 Game Changers for 2025
The Cake Girl® has been named one of Franchise Dictionary Magazine’s Top 100 Game Changers for 2025, recognizing innovation, community impact, and franchise growth.
Jan 17
Kristina Lavallee Weighs In on the Best Store-Bought Chocolate Chip Cookies in Simply Recipes
In Simply Recipes’ expert roundup of the best store-bought chocolate chip cookies, The Cake Girl founder Kristina Lavallee shares why she picks Tate’s as her go-to choice.
Jan 14
Baking Better Chocolate: Kristina Lavallee’s Picks in Chowhound’s Best Cocoa Powder Guide
The Cake Girl founder Kristina Lavallee shares her go-to cocoa powder recommendation in Chowhound’s guide to the best store-bought baking cocoa brands.
Dec 30, 2025
The Takeout: Baking Expert Kristina Lavallee Shares the Pro Tool for Eliminating Air Bubbles in Buttercream
Kristina Lavallee shares professional insight in The Takeout on how proper mixing techniques help eliminate air bubbles in buttercream.
Dec 16, 2025
The Takeout: Baking Expert Kristina Lavallee Shares the Pro Trick to Fix Overly Sweet Canned Frosting
Kristina Lavallee shares a bakery-pro tip for preventing cake layers from sliding during frosting and assembly — featured in The Takeout.
Dec 15, 2025
The Kitchn: Baking Expert Kristina Lavallee Shares Her Favorite Store-Bought Hot Cocoa Mix
Kristina Lavallee of The Cake Girl weighs in on the best store-bought hot cocoa mixes, sharing expert insight on flavor, quality, and balance.
Dec 13, 2025
The Takeout: Baking Expert Kristina Lavallee Explains How to Fix Overly Sweet Canned Frosting
Kristina Lavallee of The Cake Girl shares a professional trick for balancing overly sweet canned frosting — featured in The Takeout.
Dec 13, 2025
Access Hollywood & Access Daily: A Sweet Surprise for Scott Evans
Kristina Lavallee of The Cake Girl appears on Access Hollywood and Access Daily, ending her segment with a surprise custom birthday cake for Scott Evans.
Dec 13, 2025
Southern Living: Baking Expert Kristina Lavallee on Why Wooden Utensils and Boards Should Never Hit the Dishwasher
Kristina Lavallee of The Cake Girl explains why wooden kitchenware — cutting boards, spoons, bowls — shouldn’t go in dishwashers to avoid warping, splitting, and health hazards.
Nov 27, 2025
Chowhound: Baking Expert Kristina Lavallee Explains Why You Should Use Parchment Paper — Not Aluminum Foil — for Baking Cakes
Kristina Lavallee of The Cake Girl advises bakers on why parchment paper outperforms aluminum foil for cake-batters and better results.
Nov 25, 2025
UCF: Kirby Lavallee ’09 on Building The Cake Girl and Scaling a Dream Into a Flourishing Business
UCF spotlights Kirby Lavallee ’09 and his entrepreneurial journey building The Cake Girl with wife and CEO Kristina Lavallee — from food truck to booming bakery.
Nov 20, 2025
Chowhound Features Kristina Lavallee on the Science of Choosing the Right Cake Pan
We’re excited to share that Kristina Lavallee, founder of The Cake Girl, was featured in an article on Chowhound titled “The Secret to a Truly Great Cake Isn’t Just the Recipe — It’s the Pan You Use.” In this expert-level piece, she breaks down how the material, thickness, and heat-conducting properties of baking pans shape the final outcome of a cake — from rise and texture to browning and release. In a world where recipes dominate the spotlight, Kristina turned the focus to
Nov 16, 2025
Chowhound: Baking Expert Kristina Lavallee Explains the Critical Difference Between Dutch-Processed and Natural Cocoa
Baking expert Kristina Lavallee breaks down why Dutch-processed and natural cocoa powder behave differently — and why the distinction matters for perfect cakes.
Nov 12, 2025
Delish: Baking Expert Kristina Lavallee Reveals Her Go-To Finds at Trader Joe’s
Award-winning pastry chef Kristina Lavallee spots the must-have baking finds at Trader Joe’s—insider tips for better cake results every time.
Nov 12, 2025
ABC 28: Baking Authority Kristina Lavallee Showcases Her Dessert Craft at Savor St. Pete
Award-winning baking specialist Kristina Lavallee takes center stage at Savor St. Pete Food & Wine Festival, delivering elite desserts to Tampa-Bay food lovers.
Oct 29, 2025
Great Day Live: Cake-expert Kristina Lavallee showcase fall-inspired dessert creations and baking innovation.
Cake-expert Kristina Lavallee appears on “Great Day Live” to showcase fall-inspired dessert creations and baking innovation.
Oct 27, 2025
Tasting Table: Baking Expert Kristina Lavallee Explains Why Separating Eggs Matters for Chiffon Cake
Kristina Lavallee, founder of The Cake Girl, explains how separating eggs affects structure, texture, and lift in chiffon cake—featured on Tasting Table.
Oct 15, 2025
Tasting Table: Baking Expert Kristina Lavallee Reveals the Pro-Level Chocolate Ganache Drip Technique
In a recent feature on Tasting Table titled “The Chocolate Ganache Technique That Gives Cake A Pro-Level Look” , baking expert Kristina Lavallee (founder of The Cake Girl) breaks down the key variables behind creating a flawless drip finish for chocolate cakes. Tasting Table She emphasizes three critical elements: The cake must be fully chilled before applying ganache; the surface temperature matters. Tasting Table The ganache itself should be warm, but not hot , to allow smo
Oct 15, 2025
Tasting Table: Baking Authority Kristina Lavallee Reveals the Vegetable Hack That Elevates Chocolate Cake
Kristina Lavallee explains how beet purée adds moisture, richness, and depth to chocolate cake — featured as expert commentary in Tasting Table.
Oct 15, 2025
The Today Show: Expert Baker Kristina Lavallee On National Dessert Day Trends
Baking expert Kristina Lavallee weighs in on dessert trends and what to look out for this National Dessert Day — featured on The Today Show.
Oct 14, 2025
Tasting Table: Baking Expert Kristina Lavallee On Why “4-Ingredient” Chocolate Cake Isn’t the Real Deal
Kristina Lavallee explains that viral “4-ingredient” chocolate cakes lack structure and depth—how to upgrade them for genuine cake quality.
Oct 14, 2025
Yahoo Shopping: Baking Expert Kristina Lavallee Names the Only Boxed Brownie Mix Worth Using
Kristina Lavallee, founder of The Cake Girl, recommends the boxed brownie mix that produces rich, bakery-quality results — picked by seven baking pros.
Oct 13, 2025
Chew on That! Podcast: Kristina Lavallee Talks Creative Cake Engineering & National-Level Designs
Kristina Lavallee, founder of The Cake Girl and one of the nation’s most innovative cake designers, was featured on the Chew on That! podcast for an in-depth conversation about creativity, craftsmanship and scaling a bakery brand from a Tampa food truck to national recognition. Host Chef Joe Gatto described Kristina as “real, grounded and wildly creative,” highlighting her ability to turn imagination into edible engineering. From her iconic GOAT cake for Tom Brady to a bab
Oct 8, 2025
Baking Expert Kristina Lavallee On Salted vs. Unsalted Butter — Why It Matters for Cake Success
Kristina Lavallee breaks down how choosing salted or unsalted butter influences cake texture, flavor and consistency in a feature on Chowhound.
Oct 3, 2025
Baking Expert Kristina Lavallee Identifies the Critical Butter Mistake Ruining Most Cakes
Nationally recognized baking expert Kristina Lavallee explains why butter temperature is the most overlooked factor affecting cake texture and structure.
Oct 2, 2025
Creative Loafing Tampa Bay: The Cake Girl Wins Best Cakes and Best Cupcakes in Best of the Bay 2025
The Cake Girl earns top honors in Creative Loafing’s Best of the Bay 2025, winning both Best Cakes and Best Cupcakes—a major recognition of Kristina Lavallee’s baking excellence.
Sep 24, 2025
Parade: Baking Expert Kristina Lavallee Explains the Difference Between a “Dash” and a “Pinch”
Kristina Lavallee of The Cake Girl clarifies how a dash vs. a pinch can affect your baking—precision matters in professional cake making.
Sep 12, 2025
Telemundo Hoy Día: Baking Expert Kristina Lavallee Judges Blindfolded Cake-Decorating Challenge
Kristina Lavallee, founder of The Cake Girl, appeared on Telemundo’s Hoy Día as the guest judge for a blindfolded cake-decorating challenge with the show’s hosts and Aleska Génesis.
Jul 23, 2025
TMZ: Celebrity Cake Designer Kristina Lavallee Crafts Custom Hello Kitty Cake for Cardi B’s Daughter
Cake expert Kristina Lavallee of The Cake Girl created a bespoke Hello Kitty-themed birthday cake for rapper Cardi B’s daughter Kulture — featured in TMZ.
Jul 14, 2025
Southern Living: Baking Expert Kristina Lavallee Advises Why Storing Cake in a Cold Oven Is a Risk
Kristina Lavallee explains the food-safety and freshness pitfalls of placing cakes in a turned-off oven overnight — featured in Southern Living.
May 27, 2025
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