Franchise Times: How Baking Expert Kristina Lavallee Scaled The Cake Girl Into a Nationwide Franchise

In a piece published by Franchise Times titled “The Cake Girl to Bring Life-Like Cakes Nationwide via Franchising”, baking authority Kristina Lavallee (founder of The Cake Girl) outlines the strategic blueprint behind expanding her custom cake business from a local Tampa brand to a nationwide franchise.

She discusses key elements: a proven model with high-end custom cakes, a strong brand presence backed by national media features, and a training system designed to maintain quality and consistency across markets. The article highlights how The Cake Girl’s production bakery supports smaller retail sites, and how franchisees are selected with the same values and vision that have defined Kristina’s brand.

🔗 Read the full article: How The Cake Girl Is Expanding Nationally